Meta's Agentic AI App 'Muse' Reaches No. 2 on US App Store

According to data from Sensor Tower, Meta's new agentic AI app, Muse, has accumulated more than 83,000 iOS downloads in the United States. [1] The application is currently restricted to the U.S. market and climbed from the fourth position on the App Store on Wednesday to number two. [1] While Muse has performed well on iOS, its Android counterpart has only reached rank No. 338 in Google Play’s Productivity category. [1] These estimates do not account for usage via the web or through WhatsApp, where Muse is also available. [1]

Muse's early download figures pale in comparison to other recent applications released by Meta. [1] On its launch day, Threads achieved over 4.3 million U.S. downloads, while the Meta AI app saw 108,000 downloads during its debut. [1] Muse is also tracking behind the initial launch pace of ChatGPT, which took half the time to achieve a similar daily download average during its own U.S.-only debut. [1] Despite this slower pace, Meta is reportedly beginning to win over Wall Street following the Tuesday launch of the application. [1]

Meta is clearly prioritizing agentic AI to capture direct consumer engagement, but the relatively slower uptake of Muse suggests that users may be experiencing app fatigue. By falling short of ChatGPT's historical early download pace and struggling in the Android Productivity category, Meta's push into agents faces a steep climb to dominate the consumer AI assistant market on mobile devices. The stark divergence between its iOS success and its lagging Android rank highlights a potential disconnect in product-market fit across operating systems. What the sources don't address: Whether Meta plans to integrate Muse's agentic capabilities directly into its core social applications globally to bypass the friction of downloading a standalone app.